small business hub

BACELINE BOOST

MAXIMIZE SMALL BUSINESS SUCCESS

The Baceline Boost is a proprietary resource developed for Baceline tenants to help maximize small business success. Each Baceline Boost series has been tailored to meet the ever-changing, unique challenges we see most in our Neighborhood Shopping Centers. From the “Shift in Consumer Behavior” to “Creating a One-Page Business Plan,” and “Build your Digital Presence,” find a series that is right for you.

SHIFT IN CONSUMER BEHAVIOR

PUBLISHED JUNE 2021

“The Shift in Consumer Behavior” is a short video series that explores how changing trends, technology, and societal shifts have transformed the way consumers make decisions. Accompanied by practical worksheets, each episode allows viewers to actively engage with the material and apply insights to real-world scenarios.

GOOGLE SEARCHES & SHOPPING LOCAL

Social Media & Online Reviews

OMNICHANNEL STRATEGY

Emails & Communications

ONE-PAGE BUSINESS PLAN

PUBLISHED JUNE 2022

The One Page Business Plan is a concise video series designed to help small business owners quickly develop a clear, actionable business plan. Each short video breaks down essential components of planning, from defining your mission to setting goals, all on a single page. Accompanying worksheets are provided to guide viewers step-by-step through the process, allowing them to easily follow along and create their own customized plan. Perfect for those looking for a simplified yet effective approach to business planning!

WHO ARE YOU? WHO DO YOUR SERVE?

WHAT MAKES YOU UNIQUE?

WHAT ARE YOUR LONG-TERM GOALS?

WHAT ARE YOUR 30 DAY ACTIONS?

build your digital presence

PUBLISHED JUNE 2025

In today’s fast-paced digital world, visibility isn’t just important – it’s essential. Every day, potential customers are searching online for businesses just like yours. But without a strong digital presence, they may never find you. This curated video series is designed to guide you through key elements of digital visibility. These must-watch tutorials break down the essentials in a simple, step-by-step way.

how to set up a Google business profile

Building a business website for a brick-and-mortar business